Area code 769 is an overlay for area code 601, covering the same central and southern Mississippi region, including the capital city of Jackson. It was introduced in 2006 to address the depletion of available numbers in the 601 region. The overlay requires ten-digit dialing for all calls within the area. While 601 remains the legacy code, 769 is increasingly common for new mobile phones and business lines. The area includes a mix of urban centers, rural communities, and transportation hubs. 769 ensures continued growth and connectivity for one of Mississippi’s most important regions.